outcomes_teachers

NEWS




1. Research Projects Supported by the Ministry of Science and Technology


YearProfessorsProjects/ NumberingSum
2010-2011Dr C.M. YangShare Your Luck with Me: The Secondary Contagion Effect of Luck and Its Influences on Consumer Responses (NSC 99-2410- H-130- 023-MY2)NTD 1,158,000
2011Dr C.B. LeeCultural Tourism Websites in Taiwan Studied in Terms of Place Marketing (NSC 100-2410- H-130- 060)NTD 230,000
2012Dr C.B. LeePolicy for Creative Industries in the Discourse of Urban Regeneration (NSC 101-2410- H-130- 063)NTD 261,000
2012-2013Dr C.M. YangThe Union of Body and Mind: Grounded Cognition and Consumer's Eating Behavior (NSC 101-2410- H-130 -008 -MY2)NTD 892,000
2013Dr C.B. LeeCultural Policy, Tourism and Urban Regeneration (NSC 102-2410- H-130- 058)NTD 274,000
2014-2015Dr J.Y. WongAn Exploratory Study about Tourism Destination’s Spirit of Place and Its Effect on Place Attachment: Moderate effect of Tourism Impact (NSC 103-2410- H-130- 040- MY2)NTD 887,000
2014-2015Dr C.M. YangWarm or Cold: The Influences of Physical Warmth on Anthropomorphized Product Preference and Brand Persuasion (NSC 103-2410- H-130 -023 -MY2)NTD 1,171,000
2016-2017Dr C.M. Yang
Being a Good Parent: The Influences of Parenting Motive Salience on Consumer Behavior (MOST 105-2410-H-130-015)
NTD 401,000




2. Research Outcomes from Professors of the DOT


Type of research outcomes

School Year

2012- 2013

School Year

2013-2014

School Year

2014-2015

School Year

2015-2016

Papers published on SCI, SSCI, AHCI and TSSCI journals82103
Papers published on other journals (except SCI, SSCI, AHCI and TSSCI journals)5762
Papers published to international conferences8663
Papers published to domestic conferences131063
Books (including chapters)2030
Research projects supported by the MOST3222
Research projects supported by public and private sectors2242
Reviewers for professional publications129119




3. Professors of the DOT participate in various sectors


Public, Academic and Private Sectors

School Year

2012-2013

School Year

2013-2014

School Year

2014-2015

School Year

2015-2016

Attendances in public sectors13111210
Attendances in academic sectors79749490
Attendances in private sectors751310




4. Academic Achievements by Professors of the DOT


YearAcademic achievementsProfessors
2010A paper award received from the 2010AMA Summer Conference of the American Marketing AssociationDr Yang, C.M.
2011An excellent-teaching professor and a well-teaching professor reward by Ming Chuan UniversityDr Lin, C.R.
Dr Lee, C.B.
2012A well-teaching professor reward by Ming Chuan UniversityDr Lin, T.W.
2013JTB- travel agents trainings to Japan selected by the Tourism Bureau of the MOTCDr Yang, C.M.
2013A well-teaching professor reward by Ming Chuan UniversityDr Yang, C.M.
2012-2014A special research talent award supported by the Ministry of Science and TechnologyDr Yang, C.M.
Dr Lee, C.B.
2014A core-teaching premium performance awarded by MCUDr Lee, C.B.
2015An well-teaching professor for general education rewarded by MCU 6 th National Outstanding Teacher Award for general educationreceived from the Ministry of EducationDr Lin C.R.
2016A excellent-teaching professor reward by Ming Chuan UniversityDr Lee, C.B.